How to get GTIN Exemption in Amazon.in India

How to Apply for GTIN Exemption in Amazon Seller Central (India)

GTIN exemptions are usually required for non-branded products or items not attached to any registered brand. To sell products in marketplaces like Amazon, sellers must either:

  • Provide a brand authorization letter, or

  • Apply for a GTIN exemption.

If you don’t have a brand authorization, follow these steps to request a GTIN exemption from Amazon:

Steps to Apply for GTIN Exemption in Amazon Seller Central (India)

  1. Login to Seller Central

  2. Go to the Add Product Page

    • From the top menu, click Catalogue > Add Products.

    • Select “List a single product from scratch using a blank interactive web form.” 

  3. Create a Listing

    • Choose the correct category for your product.

    • Start creating a new listing using the blank form. 

  4. Select Exemption

    • On the product listing form, choose:

      • For Non-Generic Product, tick “This product does not have a brand name.”

      • External Product ID tick - “I do not have a Product ID (GTIN).”  

  5. Complete the Listing 
    Fill in all required product details, including:
    Product Title
    Category
    Product Description
    Images (at least 1 clear product image)
    Price, Quantity, and SKU
    Double-check the details and make sure everything is correct.

  6. Submit the Listing

    • Once all required fields are filled, click Submit.

    • Your single product listing will be created under GTIN exemption request.

  7. Processing Time

    Amazon usually approves GTIN exemptions within 24 to 48 hours. Once approved, you can continue listing products in the selected category.



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